Business Book Ghostwriting and Publishing Navigation

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Daring Greatly
The Lean Startup How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses by Eric Ries
Rich Dad Poor Dad
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Happy Money: The Japanese Art of Making Peace with Your Money

Bestselling author, millions of copies sold

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Wall Street Journal bestseller

Blue-Collar Cash: Love Your Work, Secure Your Future, and Find Happiness for Life

Six-figure deal with Harper and WSJ bestseller

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Wall Street Journal bestseller

Built, Not Born: A Self-Made Billionaire's No-Nonsense Guide for Entrepreneurs

#1 national and WSJ bestseller

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Wall Street Journal bestseller

Pairing an author with the right ghostwriter is inherently fraught with built-in challenges, and these challenges cause risk for both the publisher and the author. Kevin Anderson & Associates reduces those risks by providing a layer of expertise and oversight on the entire process of selecting, coordinating, and managing the contract-writing process. The end result is a better book because the right ghostwriter was chosen, the project was managed efficiently, and editorial quality was greatly increased.

Jeff James, VP & Publisher, HarperCollins Leadership

Authors include Rachel Hollis, Tilman Fertitta, and John C Maxwell

I’ve enjoyed working with Kevin Anderson and Associates on my books and appreciate their assistance in guiding me through the publishing process. My lead writer, Mike Wicks, worked closely with me to capture my voice and ensure the writing was readable and accessible.

Tom Golisano

Self-made billionaire, founder of Paychex, and author of the #1 national bestseller, Built, Not Born

Working with Kevin Anderson & Associates has been a pleasure from start to finish—they even accommodated my request to meet with me in Japan. My lead editor, Mary, is a truly talented editor and a joy to work with. I couldn’t have been happier with our dynamic throughout the process. She brought a passion and an energy to my project that is rare to find and immensely valuable. I recommend KAA and look forward to collaborating on more projects in the future.

Ken Honda

Bestselling business author—over 7 million books sold worldwide

Why Choose
Kevin Anderson & Associates?

Work With Bestselling Writers

Bestselling Business Book Ghostwriters

Work with New York Times-bestselling business book writers who can transform your concept into a powerful book.

Low Time Commitment

Our comprehensive and flexible process allows you to choose how much time you want to spend—many clients invest as little as 20 total hours.

Personalized Service

Every author is unique. We customize our book-writing process and publishing strategy to ensure your specific goals are met and the book captures your voice.

Low Time Commitment

Work with Publishing Execs

Work directly with Big-5 executive acquisitions editors who have launched some of the biggest business titles on the market, including books by Brene Brown, Robert Kiyosaki, Seth Godin, and Simon Sinek.

We're Your Publishing Sherpa

We develop a publishing strategy that’s custom-fit for you. We then guide you through every step of the process as well as align you with the industry’s leading marketers, publicists, agents, publishers, and more.

Guaranteed Publication

Working with us ensures your book will hit the market. We work directly with traditional houses and the leading hybrid/professional publishers and we’ll help you decide the best publishing solution to meet your professional goals.

Our offices are in New York, Nashville, and Los Angeles.
Can’t get to us? We can bring our team to you.

The KAA Ghostwriting Experience


We carefully customize our ghostwriting process to meet your specific needs and publishing goals. The process below describes a standard ghostwriting experience.

01

Complimentary Author Consultation

Before any commitments are made or contracts are signed, we take the time to get to know you, your book, and your publishing goals. We’ll provide consultation regarding the publishing industry and discuss the optimal strategy for your book.

02

Preparation and Research

Through a series of phone calls and questionnaires, we’ll help you think through your book concept, platform, audience, and marketplace. Our preparation also includes reviewing any drafts, notes, articles, outlines, and other relevant background materials.

03

Meet Your Book-Writing Team

Every great book ever written was the result of an effective team. With KAA, you have an industry-leading team of bestselling writers, editors, and publishing executives that will develop a comprehensive strategy, navigate the publishing industry for you, and help you achieve your publishing goals.

Your Book Editor
Your editor will lead the book-writing process and collaborate with the team to (a) develop the book’s positioning, core concepts, structure, and themes; (b) provide market analysis and advise on target audience, marketing, and publishing strategy; (c) edit and review the manuscript throughout the book-writing process.

Note: All of the in-house editors at KAA are former acquisitions editors at Big-5 publishing houses (Penguin Random House, HarperCollins, Simon & Schuster, Macmillan, and Hachette) who have acquired and edited hundreds of traditionally published books, including numerous New York Times bestsellers.

Your Writer/Ghostwriter
Your writer will work with you to pen your words to the page and revise the manuscript to ensure it captures your voice and vision. Our impressive roster of writers includes  #1 New York Times-bestselling and award-winning authors in a wide variety of genres.

Your Project Manager
There are a lot of moving parts when it comes to writing and publishing a book. Your project manager will establish and maintain the timeline, schedule interviews, and be a helpful resource for any questions that come up along the way.

Publishing Executives
Our team of publishing executives work behind the scenes with your writing team to ensure your book is aligned with your goals. They’ll also help you find the best home for your book (more on that below).

04

Strategy Sessions: Planning and Outlining Your Book

Meet with your book-writing team in person or via video conference for in-depth strategy sessions to brainstorm, plan, and build the foundation of your book. By the end of the sessions, you will have a detailed manuscript outline that captures your vision, as well as a publishing and marketing strategy that aligns with your goals.

05

Let’s Write Your Manuscript

Ongoing Manuscript Review and Revisions
Your writer will develop your manuscript one section at a time, giving you ample opportunity to discuss the draft in process and suggest revisions. 

Your editor will oversee the writing process and provide ongoing editorial review and direction to ensure the quality of the writing is up to publishing industry standards. 

Finalize Your Draft
Once the manuscript is complete and meets your full approval, an additional  editor (who has no knowledge of the project) will perform a “cold read,” editing the text for grammar and providing a final round of analysis and consultation.

06

Beta Reader Review and Revisions (Optional)

Your manuscript will be reviewed by 20+ impartial lay readers from within your target demographic who will provide detailed raw feedback and suggest improvements. The writing team will review this feedback with you and revise the book to ensure it resonates with your audience. Beta readers allow you and your team to make editorial decisions based on data.

07

Finding the Best Home for Your Book

Did you know less than 0.1% of people who want to write a book actually publish one? Not at KAA. Whether you want to break into traditional publishing, collaborate with a great hybrid publisher, or make the most of what self-publishing offers, we’ll guide you every step of the way. At KAA, we have former literary agents on staff, partnerships with dozens of publishers, and relationships with the most seasoned book marketers and PR teams to launch your book. We won’t just help you write your book, we’ll ensure you have a remarkable publishing experience.

Become a Published Author

Establish yourself as a thought leader and elevate your brand.

Business book publishing is a vast and complex industry—let’s talk about your options.

We’re proud to offer a white-glove approach to the book-writing and publishing process.

Call us any time to discuss your book concept and publishing goals.

FAQ

How Will Writing a Business Book Advance My Career?

Publishing your own book will establish you as an expert in your field and enhance your professional profile. If you’re in sales or earn income through delivering speeches, a book will be an enormously helpful selling piece and earn you instant credibility and respect. Many people view a book as the ultimate business card—an essential for demonstrating your expertise.

If I’m the Expert, Why Should I Work with a Ghostwriter?

Since you’re the expert, you’re probably busy doing what you do best! And while you may be an expert in business, you’re probably not an expert in writing or publishing a book. Our ghostwriting services allow you to focus on your business while we dedicate the time, expertise, and energy necessary to write and publish your book. If you’re concerned about the time commitment required to write your book, or lack confidence in your writing skills, we’re a perfect service for you.

How Involved Will I Need to Be in the Process?

Your level of involvement is entirely up to you, though we do recommend at least 20 hours total–most of which would be required in the planning phase. You can opt to work closely with your ghostwriter, or simply provide them with basic information and let them do the rest of the work. This is your book, which means that you have final say on the content; how and when you give your input and approval is your decision. We’ll work with you to customize the process so that it fits your schedule and preferred working style.

How Long Will it Take to Write My Book?

The duration of the ghostwriting process is partly up to you. Depending on your schedule and desired level of involvement, your ghostwriter will develop material for you to review and approve on a weekly or biweekly basis. While every book is unique, on average, a 200-page or 50,000-word manuscript will take between six and nine months to develop. We can often rush these services for you if you need to meet a specific publishing deadline.

How Much Do Ghostwriting Services Cost?

Every ghostwriting project is unique: our pricing is flexible and varies according to what you choose to include in your package. Our comprehensive ghostwriting packages typically include strategic planning, writing, revisions, editing, review by a senior editor, pitch materials, and publishing consultation.

What if I Just Want Feedback and Consultation on My Book?

Our editing and consultation services are perfectly suited for writers who are looking to improve their work. We can give input at whatever level of detail you’d like—overarching feedback on the structure and concept of the book, critical review on the flow and transitions, or copy editing the text itself. At your request, we can also address specific issues in our review of your work.

How Much Experience Do You Have with Business Books?

Business books are our strongest genre. Not only have we developed numerous New York Times bestselling business books, but we work directly with the leading business book publishers and have agented multiple 6-figure deals for our clients. Our client list includes self-made billionaires, CEOs, and a wide range of notable business leaders from a variety of industries. We are also very well connected with the leading book marketers and publicists and can put together and manage a team that gives you the best chance at success.

What Do I Need to Consider When Choosing a Book Ghostwriter?

The internet is littered with online writing and editing services, making it nearly impossible to sift through the scams and find a legitimate and trustworthy service. Here are some questions to ask when you’re vetting companies to ensure that you pick a reliable firm for all your writing and editing needs:

  1. Is the price right? If it seems too good to be true, it probably is. Developing a high-quality book can take hundreds of hours of work and requires a high level of expertise—don’t be tempted by third-rate writers who market “affordable” or heavily discounted prices.
  2. Who owns the rights to the book? It’s your book, which means you should own the rights to your content. Be wary of ghostwriters asking for partial rights to your material.
  3. What is the payment arrangement? You should always pay for ghostwriting services in installments and never 100% upfront. After the initial deposit, you should make subsequent payments only if you’re happy with what the ghostwriter has written up to that point. You should have clearly defined milestones for payments to ensure that you and your writer know what to expect.
  4. Who’s in charge? Working with a ghostwriter is a collaborative effort, but you should have the final say on all content decisions. If a writer is unwilling to put your needs and requests first, then it will not be your book—it will be theirs.
  5. Should I choose a freelancer or a firm? Beware of working with freelancers. While some may be reputable or qualified, most are overbooked and will not make good on the promises they make to you. Also, if anything should go wrong (whether it’s an issue between you and the writer, or an unforeseen health concern), you will be stuck in the awkward and frustrating position of reclaiming your expenditures and then finding a replacement writer. With a firm like ours, we replace the writer free of charge to ensure the process moves forward efficiently and effectively.
  6. What’s their reputation? Be sure the writer or firm has worked on books that have been published by major publishing houses. Ideally, the writing service you choose will have a robust staff of bestselling writers, experienced editors with publishing experience, and deep connections to literary agents and publishers. You should be able to look at a writer’s client list and see names you recognize. There should be some New York Times, USA Today, or Wall Street Journal bestsellers on their list (beware of “Amazon” bestsellers, which are easy for anyone to rig). And don’t fall for this line: “Since I’m a ghostwriter, I can’t share any titles due to confidentiality.” While most ghostwriting relationships with clients may be confidential, any experienced writer will have some industry credits and secured acknowledgements. If a ghostwriter can’t share any of their clients or work, then they probably don’t have much to show.

Whatever service you decide to use, be sure to protect yourself. Make certain that you are working with a reputable and experienced company.

Once the Ghostwriting Is Complete, Can You Help with Publishing and Marketing?

We know that the publishing industry can be daunting, especially for first-time authors, so we offer consultation and comprehensive support for traditional, hybrid, and self-publishing outlets. Most of our all-inclusive ghostwriting packages include an original and customized query letter or book proposal free of charge. This invaluable marketing tool will be used to promote your book to literary agents and publishers. We will guide you through every step of securing an agent or publisher, as well as putting together an effective publishing strategy.