Resources

Company Price Range Genre(s) Traditional Sales & Distribution Speed to Market In-House Editorial Process Marketing Included Royalties Notable Authors
Greenleaf Book Group
  • $30,000 or base level
  • $40,000-$65,000 for premium package
  • Business
  • Narrative Nonfiction
  • General Nonfiction
  • Fiction (Selective)
  • Book Retailers
  • Airport Bookstores
  • Libraries
  • Audiobooks
1 year ideally, but
3 months is possible
  • Developmental
  • Copy Editing
  • Proofreading
Standard Approx. 35%
  • Sherry Stewart Deutschmann, CEO of LetterLogic and BrainTrust
  • Les McKeown, WSJ, USA Today bestselling author
  • Stephanie Breedlove, CEO of Care.com Homepay
Advantage | ForbesBooks
  • Advantage Plan: $15,000+ 
  • ForbesBooks: $100K base, $250k+
  • Business
  • Self-Help
  • Personal Development
  • 25,000+ Book Retailers
  • Airport Bookstores
3 – 4 months
  • Developmental
  • Copy Editing
  • Proofreading
Robust Approx. 8%-15%
  • Kevin Eastman, Former Assistant Coach of the Boston Celtics
  • Vincent Battaglia, CEO of Renova Energy
  • Kevin Armstrong, President of The Interdependent Training Group
Page Two $25,000-$35,000 Business Macmillan 8 months – 1 year
  • Developmental
  • Copy Editing
  • Proofreading
Limited Approx. 20%
  • Phil Jones
  • Michael Bungay-Stanier
Girl Friday Productions – Flashpoint $15,000-$25,000
  • Mostly nonfiction
  • Fiction
  • Memoir
  • Children’s
  • Brands/Influencers
  • Foreign rights
Available 3-10 months
  • Developmental
  • Copy Editing
  • Proofreading
Limited Favorable
  • Charlie Newton
  • Rhonda Weaver
  • Chris Crowley
  • Lilianne Milgrom
  • Roy Sekoff
Paper Raven Books Approx. $5,000-$22,000 Specialize in Nonfiction Online retailers and distributors 7-16 weeks Proofreading only Limited 100% (minus Amazon fees) http://paperravenbooks.com/ourbooks/
Morgan James Publishing $5,000-$10,000 (includes 2,000+ books)
  • Primarily Nonfiction
  • Business
  • Self-Help
  • Health
Online retailers and distributors 10 months – 1 year Light developmental editing only No 20-30%
  • 29 NYT bestsellers
    • Russel Brunson
    • Brendan Burchard
    • Steve Anderson
Hugo House Publishers
  • Hybrid: $6500-$10.000
  • POD: $2700
  • Fiction
  • Nonfiction
  • Children’s
Online retailers and distributors 4 – 6 months
  • Developmental
  • Copy Editing
  • Proofreading
Standard Approx. 50% – 75%
  • Cancer’s Cause
  • Cancer’s Cure
  • My Family Financial Miracle
  • Crisis by Design
RosettaBooks Author buys 5,000 books at 50% list (about $50,000) High profile thought leadership Simon and Schuster 8-12 months
  • Developmental
  • Copy Editing
  • Proofreading
Limited 50% of royalties, after expenses, comes out to 15% total
  • Walter Tevis (The Queen’s Gambit)
  • Stephen R. Covey (The 7 Habits of Highly Effective People)
Firewire Creative $10K for self-pub suite CEOS, Thought Leaders Online retailers and distributors 5-10 months Editing/proofreading Limited Approx. 10%
  • Amy Buttell, CEO, Lake Effect Creative
  • Kevin Guest, CEO of USANA Health Sciences
  • Stan Ellsworth, Host of American Ride
Kate Reynolds $1800-$2500 Self-publishing (will do any genre) Online retailers and distributors 1 – 2 months Proofreading only No 100%
Book Launchers
  • Platinum: $1200
  • Platinum+: $2500
  • VIP: $5000
Nonfiction (especially Entrepreneurs and Professionals) Online retailers and distributors 3 – 5 months
  • Developmental
  • Copy Editing
  • Proofreading
Robust 100%
  • Kelly Lewis
  • Michael Dominguez
  • Marc Megna
Winding Road Stories
  • Fiction: Science Fiction, Fantasy, Literary Fiction, True Crime, Horror, Mystery, Romance, Young Adult
  • Nonfiction: Expert Service, Health & Wellness, Sports, Business, Memoir
  • Carl Green (Harlem Globetrotter)
  • Jared Gordon (MMA UFC Fighter)
Modern Memoirs
  • $7,000 to service
  • $3,000 to print
Memoir Online retailers and distributors 4-6 months 
  • Developmental
  • Copy Editing
  • Proofreading
No, available through affiliate Approx. 40-50% 
  • Robert M. Kaufman
  • Debra Smith-Millberg
3rd Coast Books
  • $4,495 package pricing fiction/nonfiction text only, >90K words
  • $4,695 package pricing nonfiction w/ images, >90K words
  • Fiction: Mystery/Thriller, SciFi/Fantasy, YA, Crime
  • Nonfiction: Biography, Self-Help, Religious
Online retailers and distributors 6-12 months
  • Developmental
  • Copy Editing
  • Proofreading
Standard Approx. 40 – 50% Dr. Paul Wagner
Mascot Books / Amplify Custom pricing
  • Fiction
  • Nonfiction
  • Cookbooks
  • Children’s
  • Online retailers and distributors
  • Independent bookstores, warehouse clubs, museums, and gift shops.
4 – 6 months
  • Developmental
  • Copy Editing
  • Proofreading
Robust Approx. 85% – 100%
  • Tim Madigan
  • Fred Claire
  • Rex Kern
  • Merril Hoge
  • Paul Epstein
  • Neal Simon
  • Andre Hall
She Writes Press All inclusive publishing package: $8,500
  • Nonfiction: Business, Health/Fitness/Lifestyle, Self-Help, Cookbooks, Memoir
  • Fiction: Contemporary, Literary, Commercial, Chick Lit, Women’s Fiction
  • Poetry
Online retailers and distributors
  • Developmental
  • Copy Editing
  • Proofreading
Limited through affiliate Approx. 60% – 70%
  • Corie Adjmi
  • Sandra Joseph
  • Laurel Davis Huber
  • Nina Angela McKissock
  • Nancy Kricorian
Figure 1
  • Black-and-white text-only book, hardcover: $30,000
  • Full-color, large-format illustrated book: $50,000
  • Full-color, hardcover cookbook with photography: $75,000
  • Full-color, large-format hardcover, corporate history: $100,000
  • Art + Design
  • Business + Leadership
  • Food + Drink
  • Indigenous Art + Culture
  • Non-Fiction
Publishers Group West Customizable
  • Substantive/structural editing
  • Copy editing
  • and Proofreading
Standard 100%
  • Kim Kushner
  • Trevor Lui
  • Chef Corbin Tomazeski
  • Jill Harrington
KCS Family of Companies (Merack Publishing)
  • Publishing Package: $6500
  • Audiobook Publishing Support: $500
  • Book Launch Package: $5000
Nonfiction Online retailers and distributors 3 month minimum Through an affiliate Limited
  • Jerry Rollins
  • John Lohrenz
Travis Cody
  • $3K for self pub
  • $5K for self pub and marketing
For entrepreneurs Self-publishing on Amazon 1-2 months
  • Copy Editing
  • Cover Art
Standard 100%
  • Jon Benson
  • David Garfinkel
  • Doberman Dan
  • Pamela Donnelly
  • Jacinth Tracey
Scribe Media $24,000 Nonfiction Online retailers and distributors 6 months
  • Developmental
  • Copy Editing
  • Proofreading
Standard, or Robust at extra cost 100%
  • David Goggins
  • Robin Farmanfarmaian
  • Joey Coleman
  • Will Leach
Wonderwell Press $35,000 – $100,000+ Nonfiction (selective) In-house self-publishing label 1 year preferred
  • Developmental
  • Copy Editing
  • Proofreading
Standard Up to 60%
  • Annie Grace
  • Brad Aronson
  • Sterling Hawkins
  • Dr. Vanessa Lapointe
Name Price Range Genre(s) Notable Clients Documents
Jane Wesman PR, Inc Custom pricing All
  • Charles Schwab
  • Stephen R. Covey
  • Marcus Buckingham, 
  • Big 5 Publishers
Cave Henricks Communication $30-$40K for 6 months ($7k/month) Nonfiction
  • Michael Dell
  • Tom Rath
  • Jennifer Moss
  • Patty McCord
  • Cal Turner, Jr.
Overview of Services
Media Connect $5-$8k/month, 6-month campaign All
  • Joi Gordon, CEO of Dress for Success Worldwide
  • Howard Stern
  • Barry Cooper, Founder of Black Voices
  • Barbara Bush
  • Mark Victor Hansen, Co-author of Chicken Soup for the Soul series
  • Dean Koontz
  • Jeff Foxworthy
Fortier PR $14K/month, 4-8 months
  • Business
  • Prescriptive Nonfiction
  • Sandy Weill
  • Clayton Christensen 
  • Arthur Andersen
  • Barnes and Noble
  • Booz Allen Hamilton
  • Fallon Worldwide
  • Heidrick & Struggles,
  • Loews Hotels,
  • Mercer Consulting, 
  • Microsoft
Tom Estey Publicity & Promotion $2500
  • Actors
  • Musicians
  • Film Writers/Directors
  • Television projects
  • Jenifer Aniston
  • Matthew Perry
  • Anita Baker
  • Kenny Chesney
  • Kirk Cameron
  • Richard Simmons
  • John Stamos
Farrow Communications
  • Nonfiction
    • business
    • self-help
    • memoir
  • Joan Barnes, Founder of Gymboree & YogaWorks
  • Brian Smith, Founder of UGG
  • Frank Shankwitz, Founder of Make-A-Wish
Shreve Williams Public Relations
  • Politics and current events
  • History and biography
  • Health and science
  • Literary fiction and memoir
  • Business and economics
  • Carl Bernstein
  • Henry Kissinger
  • Alec Baldwin
  • Bill Cunningham
  • Rick Atkinson
  • Rupi Kaur
Articulate 5-month campaign for
$18,500
  • Christian
  • Fiction
  • Nonfiction
  • Business 
  • Jason Dorsey and Denise Villa
  • Ruth Klein
Two PR Monthly retainer fee
  • Faith & Family
  • Entertainment & Pop Culture
  • Lifestyle & Parenting
  • Non-Profits & Social Justice Organizations
  • Michael Vick
  • Lori Allen
  • Mike Weinburg
  • William Morris
two|pr Deck
Smith Publicity Custom pricing
  • Business
  • Nonfiction
  • Self-Help
  • Fiction
  • Children’s
  • Jonathan Slain
  • Michael Bungay Stanier
  • Kindra Hall
  • Doug Conant
  • Laura Gassner Otting
Capabilities Deck, Book Marketing Tips & Insights
Nissen Public Relations
  • Business
  • Political Science
  • Kathy Kristof
  • Henry Paulson
  • Mike Krzyzewski
  • John U. Bacon
  • Stephen Leeb
  • Michael D. Abrashoff
  • John C. Maxwell
Meryl Moss Media Approx. $5K/month -“Deep generalists,” they do alot of different things
-FICTION
-Also in business/nonfiction space
-Politics, business, leadership, unjustly accused
-Passionate about women’s issues
-Spiritual, Christian, etc.
-Health, women’s health
-Philosophical
Steve Berry, Robert Kiyosaki, Lee Child, Cate Holahan, Joel G. Rosenberg A Publicist’s Guide to Social Media
T7 Publicity $6K/month
  • Nonfiction
  • Memoir
  • Health and Wellness
  • Mitch Albom
  • Jillian Michaels
  • Stephen R. Covey
  • Scott Miller
  • Joe Bastianich
Fresh Impact PR Group
  • Approx.  $2,750 – $4,750/month
  • Specific campaigns approx. $4,000 – 15,000
  • Business
  • Christian
  • John Maxwell
  • Dick DeVos
  • Toni Turner
  • Dani Johnson
  • Paul Rand
  • Morag Barrett
  • Steve Pemberton
Services Overview
Bestseller Overview
Monopolize $40-80K Brands/Personalities Jay Shetty
Monteiro and Co $3,500 – $5,000 per month Business
  • Lester Brown
  • Bill George
  • Paul Krugman, Nobel Laureate
  • Blythe J. McGarvie
  • Nomi Prins
  • Leslie Gaines-Ross
  • Sebastian Copeland
Hilsinger-Mendelson PR Custom pricing
  • Lifestyle
  • Business
  • Memoir
  • Self-Help
  • Cookbooks
  • Politics
  • Children’s
  • Dr. Armand Hammer
  • Ray Bradbury
  • Rita Mae Brown
  • Jim Carroll
  • Joseph Heller
  • Stan and Jan Berenstain
  • Isaac Asimov
  • Margaret Atwood
  • Larry King
  • Betty White
  • Evelyn Lauder
  • Stan Lee
  • Arianna Huffington
  • Siegfried and Roy
Ace of Spades Agency Charges per get and it’s a money-back guarantee: packages range from $1k – $100k
  • Business
  • Self-Help
  • Personal Brands
  • James Sommerville
  • Gillian Garcia
  • Tim Bratz
Capabilities Deck
Appleseed Communications Custom Pricing
  • Business
  • CEOs
  • Brian Lima
  • Kristen David
  • Julianna Garcia
  • Jessica Zimmerman

Name Price Range Genre(s) Notable Clients
Target Marketing Minimum $14K per month Nonfiction
  • Ray Dalio
  • Hillary Clinton
Mat Miller at Book Highlight Approx. $50K Mostly Nonfiction
  • Tony Hsieh
  • Scott Harrison
  • William W. Li
Amber Villhauer
  • $3K for a marketing plan
  • $15-$60 for a full book launch
Business
  • Mark Zides
  • Sarah McCrum
  • Kevin Bupp
  • Skylar Lewis
  • Ronit Enos
  • AJ Harper
Outthink Group
  • Monthly retainer: $1500-$2000 
  • Big launch: $12K-$15K
  • Hourly consulting: $300 per hour.
Business
  • Daniel Pink
  • Peter Georgescu
  • Steven Pressfield
  • Chip and Dan Heath
Worthy Marketing Group
  • Self-help
  • Health and wellness
  • Business 
  • Leadership
  • Brene Brown
  • Susan Cain
  • Gretchen Ruben
  • AJ Jacobs
  • Eric Ries
Sarah at Book Launchers
  • Platinum: $1200 Platinum+: $2500 VIP: $5000
Nonfiction
  • Joe Fairless
  • Jim Huddle 
  • LuAnn Nigara 
  • Eric Brotman 
  • Mike Zeller 
Monopolize $40-80K Brands/ personalities Jay Shetty
Redbirds
  • Minimum $250/hour
  •  $800/month for a proposal
  • Personal brand
  • Nonfiction
  • Faith
Big 5 Publishers
Pubvendo Custom pricing based on packages
  • Biography
  • Business Leadership
  • Comics
  • Current Events
  • Humor
  • Children’s
  • Inspiration
  • Memoir
  • Military History
  • Nonfiction
  • Poetry
  • Self Help
  • Teen/Young Adult Fantasy
  • Mark Lipton
  • Bob Batchelor
  • Roy Sekoff
  • Tom Delonge
  • Thomas Greanias
Appleseed Communications Custom Pricing
  • Business
  • CEOs
  • Brian Lima
  • Kristen David
  • Julianna Garcia
  • Jessica Zimmerman

Name Service Summary Price Range
Fresh Impact PR
  • Publicity Campaign
  • Social Media
  • Book Trailer Video
  • Relational Network
  • Media Training
  • Approx.  $2,750 – $4,750/month
  • Specific campaigns approx. $4,000 – 15,000
Hutchinson Marks + Co Provide executive communication training using the TED methodology

  • 1:1 training
  • formalizing a pitch
  • 3 days of preparation on a TED stage prior to the talk
3-6 month engagements ranging from
$12-$50,000
Winters King Law Firm specializing in negotiating publishing contracts Custom
Schroder Brooks Law Firm, PLC Law Firm

  • agent-author agreements
  • publishing agreements
  • ancillary and subsidiary rights
  • copyrights
  • reviewing books for issues of libel
Custom
BookPal
  • Group Sales
  • Reporting
  • Worldwide Fulfillment
  • BookPal Promotions
  • AuthorConnect
  • Cody Simpson
  • Nicole Byer
Porchlight
  • Personalized Customer Service
  • Bestseller Reporting
  • Book Customization
  • Bulk Book Pricing
  • Custom Checkout 
  • Delivery Logistics
  • Mass Book Mailing
  • Preorder Campaigns
  • Warehousing & Consignment
  • Editorial Coverage
 Custom
BookBaby
  • Self-Publishing
  • Book Printing
  • Book Design
  • Amazon Publishing
  • Self-Publishing: $1,090 – $2,890
  • Cover Design: $599
  • Book Marketing/Promotion: $399 – $1,200